Monetisation is the buzz term in the messaging industry and has been so for a while. Regional Director MEA, Amer Siraj talks about the search for new revenue models and the need to reverse declining revenue trends as the biggest challenge currently faced by the industry.
Messaging monetisation is crucial for MNOs. Connecting with the right partner who can help an MNO to protect their network, block traffic that goes through illegal routes and to monetize. This is where GMS comes into the picture.
With 12+ years of experience in messaging, we are perfectly placed to help MNOs grow their revenues. If research and reports are to be believed, the messaging pie will be worth around USD 70 billion by 2020. MNOs need to already take the right steps to ensure that they get their rightful share of this pie.
GMS is perfectly-positioned and has the know-how to help MNOs in their quest. Get in touch with our experts today to find out more!