3 Dec 2021 4 min read Sub-Saharan Africa: the Meteoric Rise of Mobile Economy GMS continues to examine the global markets, and this time we have an expert opinion on Sub-Saharan Africa.
30 Nov 2021 2 min read News roundup: November 2021 Here is our latest monthly summary from the ever-evolving world of business messaging.
15 Nov 2021 5 min read The Do’s and Don’ts of Great FOMO Marketing FOMO marketing is a powerful tool to drive your sales campaign. But sometimes, its signals can come across as spammy. Find out how to use FOMO right.
15 Nov 2021 6 min read A Step-by-Step Guide to Creating a Multichannel Marketing Campaign Creating and running a multichannel marketing campaign can be intimidating, but it doesn't need to be.
12 Nov 2021 5 min read Going the Distance With GMS — Employee Stories GMS has many loyal staff, with some having been with us for the whole 15 years! We talked to some of our team to see how has GMS changed over the time they’ve been with us.
8 Nov 2021 4 min read Creating Clarity — the Importance of Network Testing To fully understand the threats and opportunities facing their messaging business, mobile operators need an exhaustive testing regimen to explore their network.