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Vacancy

​Digital Advertising Specialist

15-02-2019

Due to the global development of our company, we are looking for Digital Advertising Specialist for our office in Baar, Switzerland:

Main Responsibilities:
  • Conduct research, identify relevant keywords and Ad opportunities for GMS across paid search, display, retargeting/remarketing, video, and social ads;
  • Propose campaign strategy and Advertising budget requirements;
  • Create best-practice landing pages with CRO in mind;
  • Create, optimize (via A/B testing), manage text, display, and video ads;
  • Implement, analyze, optimize and report performance of ad campaigns on a weekly basis;
  • Manage Ad budgets and drive performance for conversions and KPIs;
  • Stay abreast of the latest ad trends and ensure the implementation of best practices;
  • Support digital unit with additional research and analysis of digital channels (SEO, Social, Media, Competitive Scanning, etc.).
The Successful Applicant:
  • BA/BS degree required, in a related discipline preferred. Advanced degree in Computer Science and/or Marketing desirable;
  • Fluent English, both written and oral;
  • Minimum 2 years hands-on and proven Google Ads implementation, optimization and account management experience;
  • Minimum 6 months hands-on social media Ads implementation and account management experience;
  • Minimum 6 months hands-on landing page creation and optimization experience;
  • Hands-on experience with A/B testing;
  • Has strong data analytical skills;
  • Knowledge of digital channels such as SEO, content, social media, PR, and an understanding of how all of these channels work together;
Hands-on experience in:
  • Google Ads – paid search, display, retargeting/remarketing, rich media, video/YouTube;
  • Social Media Ads – Facebook, LinkedIn, Twitter;
  • Creative asset creation – Photoshop, Illustrator, Camtasia, Premiere Pro etc.;
  • Ad and Web analytics tools – Google Analytics, Google Data Studio, Facebook Analytics, LinkedIn Analytics, SemRush, Ahrefs, SpyFU etc.;
  • Landing page and optimization tools – Google Optimize, Instapage / Unbounce / Wordpress, HotJar etc.
Additional Proficiencies:
  • Proficiency in Microsoft Office programs particularly with Excel data modeling, including use of pivot tables and PowerPoint;
  • Must be a team player who is also comfortable working independently;
  • Proven problem-solving skills with attention to detail and follow-up;
  • Proven ability to work under pressure and organize, manage, and prioritize multiple deliverables;
  • Logical thinking, ability to work with large volumes of data and information;
  • Aptitude to effectively communicate with peers, senior management and partners;
  • A driven, forward-thinking individual with the ability to come up with creative digital advertising solutions;
  • Experience or strong interest in the telecommunications and mobile industry is a strong plus.
GMS Offers:
  • Opportunity to grow within a rapidly expanding and successful company.
  • International dynamic environment;
  • Global Projects & challenging tasks;
  • Attractive remuneration package.

Choosing GMS, you choose progress.

Apply now

Grow together with our team

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