AXA

AXA increased customer satisfaction using our short number service, while reducing the overall cost of customer notifications

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AXA

France

AXA is a French multinational insurance firm headquartered in the 8th arrondissement of Paris that engages in global insurance, investment management, and other financial services.

Goal

Set up bulk messaging, configure multi-channel marketing, and provide support for the call center.

Solution

Efficient, convenient multi-channel messaging has been ensured, including Viber messaging and bulk messaging. Short numbers and interactive solutions now enable easy and convenient communication between customers and call centers.

Impact

Customer satisfaction has been increased using our short number service, while the overall cost for customer’s notification decreased; SMS-verification allowed AXA to effectively identify customers without having them take any extra steps; Viber allowed to improve marketing strategy by analyzing the insights from the conversion rates.

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