Category: Viber Business Messages Functionality

23 May 2023 1 min read

eBook – AI Chatbot to Live Agent Transfer: 5 Great Workflows you can Create

Learn how to devise chatbot-to-live-agent transfer workflows for a great AI-human hybrid customer experience (CX)! This ebook looks at the top 5 scenarios when a conversation between...

customer experience

17 May 2023 2 min read

GMS Onboarded as Oracle Partner; Fully Integrated with Oracle Responsys Platform

BAAR, SWITZERLAND. 17 May 2023 – Global Message Services (GMS), the trusted communications service provider for Enterprises and Mobile Operators worldwide, today announces...

23 Feb 2023 0 min read

FlipBook: Conversational AI and Automation

Gartner predicts that Conversational AI will reduce contact centre agent labour costs alone by $80 billion in 2026. With 90% of customers having rated an “immediate”...

customer engagement

17 Jan 2023 0 min read

Flipbook: Cross-selling, Up-selling, and Optimising Customer Lifetime Value with Mobile Messaging

Harnessing real-time data to cross-sell and up-sell products and services with personalized, multimedia messages via Viber and SMS can raise your Average Order Value and profits,...

16 Jan 2023 1 min read

eBook: 5 Top Customer Engagement Trends for 2023 & Beyond

Typical customer engagement is no longer enough to win consumers. To avoid churn, brands will need to adopt tactics that will bring them closer to their customers. Delivered at...

customer engagement

31 Oct 2022 5 min read

5 Ways to Win Black Friday with Your Retail Marketing Campaign

Read our new article to find out how retail marketing teams will connect in-store shopping experience with the best mobile strategies on Black Friday 2022.

mobile marketing

25 May 2023 2 min read

GMS ranked as No.1 SMS Firewall Vendor by ROCCO Research

Global Message Services (GMS), a trusted communications service provider for Enterprises and Mobile Operators worldwide, has been rated as a Tier 1 SMS Firewall Vendor in the ROCCO...

24 May 2023 3 min read

GMS Launches AI Chatbots for Enterprise

BAAR, SWITZERLAND. May 24, 2023 – Global Message Services (GMS) the trusted communications service provider for Enterprises and Mobile Operators worldwide, today announces...

18 May 2023 6 min read

Cracking the Code: 5 Factors Shaping Consumer Buying Behaviour in Ecommerce and Retail

A 2000 behavioural experiment by psychologists Sheena Iyengar and Mark Lepper showed that too many choices can cripple consumers’ ability to make a buying decision. When presented...

12 May 2023 6 min read

Top Strategies for Retail and eCommerce Brands to Address Cost-of-Living Crisis

In the wake of the cost-of-living crisis, the top priority for retail or eCommerce businesses is providing support to customers & making a decent profit.

5 May 2023 4 min read

Maximising A2P Messaging Monetisation through AI, Machine Learning, and NLP

The growing adoption of digital services and demand for an excellent customer experience make A2P messaging a must for keeping in touch with consumers.

5 May 2023 7 min read

9 Ways to Optimise SMS and Push Notifications for a Great Customer Experience

We’ve highlighted 9 of our hottest tips for crafting a great SMS or push notification, so check them out before you write yours!

sms customer experience push notifications

30 Apr 2023 3 min read

Telecom news roundup: April 2023

Check our latest news roundup to learn about the intriguing developments for the telco industry that April has brought along.

telecommunications