Category: Viber Business Messages Functionality

Typical customer engagement is no longer enough to win consumers. To avoid churn, brands will need to adopt tactics that will bring them closer to their customers. Delivered at...

Learn how to devise chatbot-to-live-agent transfer workflows for a great AI-human hybrid customer experience (CX)! This ebook looks at the top 5 scenarios when a conversation between...

BAAR, SWITZERLAND. 17 May 2023 – Global Message Services (GMS), the trusted communications service provider for Enterprises and Mobile Operators worldwide, today announces...

Gartner predicts that Conversational AI will reduce contact centre agent labour costs alone by $80 billion in 2026. With 90% of customers having rated an “immediate”...

Harnessing real-time data to cross-sell and up-sell products and services with personalized, multimedia messages via Viber and SMS can raise your Average Order Value and profits,...

Typical customer engagement is no longer enough to win consumers. To avoid churn, brands will need to adopt tactics that will bring them closer to their customers. Delivered at...

Read our new article to find out how retail marketing teams will connect in-store shopping experience with the best mobile strategies on Black Friday 2022.

In a continued effort to help enterprise and mid-market organisations transform their customer engagement strategies and drive CX excellence, GMS has worked to expand the functionalities...

Check out our digest and keep abreast of the latest developments and discussions in the industry!

BAAR, SWITZERLAND. 20 SEPT 2023 – Global Message Services (GMS), the trusted communications service provider for enterprises and mobile operators worldwide, today announced...

GMS explores how enterprises can embrace their customers' habits and elevate engagement, adapting to the dynamic communications ecosystem.

In our new article, Elena Stupakova, Head of Learning and Development at GMS speaks AI chatbots for Employee Engagement

GMS explains how organisations should apply conversational strategies throughout the event participants’ journey using different communication channels.  

GMS takes a look at how different industries are using CPaaS to engage, convert, and retain their customers.

BAAR, SWITZERLAND. 3 AUGUST 2023 – Global Message Services (GMS), a trusted communications service provider for enterprises and mobile operators worldwide, today announced...

As millions of travellers pack their bags this summer season, their stress levels decrease at the promise of a new adventure or a long-awaited rest. However, for those who’ve...