12 Sep 2018
Millennials are a unique segment. A segment on whom traditional marketing methods do not really work. So how does one grab the attention of this important segment, in a world of short attention spans?
07 Sep 2018
Volodymyr Khalaburskyi, Services & Projects Support Manager at GMS, gives us the lowdown on short codes: what it is and how to use for your business.
30 Aug 2018
While it is vital and important for marketers to stay abreast of trends, they do present a host of challenges as well. Read about some of the most significant ones, according to our experts.
28 Aug 2018
Chatbots in retail can save you time and money. Learn about benefits and uses of bots for e-commerce and retail business.
22 Aug 2018
With the opportunities for A2P becoming very clear, developing this is a high priority. Learn about three most significant threats to the A2P SMS business.
16 Aug 2018
Find out more about the current and future trends in mobile marketing.
20 Jun 2018
Read all about what GMS expert, Robert Rose, has to say about the past, present and future of Messaging.
12 Jun 2018
On May 31, GMS and Viber held a joint event in Kiev, Ukraine. Attended by around 60 marketers representing top Ukrainian companies, the event gave an insight into the ways Viber can benefit businesses. GMS and Viber showed participants how and why it makes sense to use Viber to optimize the efficiency of communication with a business’ target audience.
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