29 Jul 2022 2 min read Telecom News Roundup: July 2022 With the last summer month almost here, check out our monthly roundup of the biggest news in the business messaging and telecoms space.
29 Mar 2022 5 min read Catch Me if You Can: How to Make the Most of Location-Based Marketing How can messaging combined with location-based marketing increase your marketing ROI? Find out in our new article.
21 Oct 2021 4 min read Building Communities of Superfans with SMS What are Superfans, and how can you use a community of them to increase confidence and trust in your business?
14 Jul 2021 5 min read How Can CPaaS Drive Customer Engagement CPaaS is beneficial for marketers for driving customer engagement. We’ve got five examples of how you can use CPaaS to drive engagement for your business.
28 May 2021 5 min read Become Your Customer’s Best Friend with Conversational Commerce When implementing conversational commerce, you won’t get instant success, but here are a few best practices to keep in mind to give you the best chances.
29 Apr 2021 4 min read How SMS Can Help You Re-Connect with Customers Post-Lockdown When the possibility of live interaction with customers is minimal, correct communication comes to the fore. At GMS, we know how to use SMS and messengers as efficiently as possible...
12 Apr 2021 5 min read When the Time Is Ripe: How to Schedule Your Mobile Marketing Campaign Delivering your message to consumers when they need it the most is what defines a mobile marketing campaign's success. Read about the best industry-specific practices and general...
11 Mar 2021 5 min read The Rise of Mobile Citizenship Mobile devices & communications are vital in today's digital world, a fact which is increasingly evidenced in the way governments interact with their citizens.
26 Nov 2020 4 min read Yesterday, Today and Tomorrow: Messaging in 2020 and Beyond How has messaging evolved during 2020? What imminent trends will affect MNOs? We take a look in this article from GMS.