Tag: customer engagement

26 Feb 2021 3 min read

SMS marketing: Three tips to winning customer loyalty

Despite being around for a while, SMS is still a capable channel boasting lightning-fast delivery and impressive 98% open rates. GMS shows three ways in which SMS can help you...

sms messaging customer engagement customer loyalty

19 Oct 2020 4 min read

Making conversation – the future of business messaging

21st century engagement is all about real conversations. Find out what users want from their interactions with brands, and how they want to start them.

p2a messaging customer engagement

21 Jan 2020 5 min read

What do push notifications bring to multichannel marketing?

We live in a mobile world: over 30% of the world’s population uses a smartphone, and we carry them with us every day. It is hardly surprising, then, that companies see mobile...

push notifications hyber platform customer engagement

10 Jan 2019 5 min read

How to bring back lost clients using Viber

GMS' Enterprise Relations Unit Manager shares insights from how COMFY and MAXICARD used Viber to improve customer retention.

mobile messaging viber business messaging customer engagement