How to set up a Viber business account with GMS

10 tricks to get the most out of your push notifications

GMS shares best practices that will help you drive customer engagement, sales and retention through push notifications.

21 Apr 2021 4 min read

Making RCS a Reality: Lessons from a Proof of Concept

Virginie Debris shares our experience in launching a Rich Communication Services (RCS) Proof of Concept (PoC) in Ukraine.

13 Apr 2021 5 min read

Where do we go from here? – 2021 telco trends

GMS looks at some of the trends emerging in the telecoms market in 2021. We consider IoT and the role of 5G, revenue diversification, digitalisation and more.

13 Apr 2021 5 min read

When the time is ripe: How to schedule your mobile marketing campaign

Delivering your message to consumers when they need it the most is what defines a mobile marketing campaign's success. Read about the best industry-specific practices and general...

12 Apr 2021 5 min read

What’s next? Business messaging after the pandemic

Will the world be the same after the pandemic? Probably not. The same can be said for the world of business messaging. But what can we expect in the future? See what the MEF experts...

9 Apr 2021 3 min read

How COMFY solved the “shopping cart abandonment” problem

Download PDF

How to tackle shopping cart abandonment

Know the benefits of all communication channels for dealing with the abandoned carts as there is no need to dwell on just one. You can combine different solutions and add fallback...

30 Mar 2021 4 min read

Monthly news roundup: March 2021

As the world makes first baby steps towards the recovery from the pandemic's impact, it is easy to lose track of the latest developments in telecom, messaging, and mobile marketing,...

30 Mar 2021 3 min read